BOLINGBROOK, IL (September 24, 2012) - Today Power Equipment Direct, one of the nation's fastest growing e-commerce companies, is celebrating its tenth year in business.
"The original idea was to sell a pressure washer a week in order to make a car payment," said PowerEquipmentDirect.com Founder Jon Hoch. "After ten years of hard-work, it has blossomed from a basement side-project into a multi-million dollar a year company."
Ten years ago, Hoch took a serious gamble and won a whopping $400 at the local riverboat casino.
Under most circumstances, this is hardly considered news. Hoch could have easily dumped his winnings at the bar or the blackjack table.
Instead, he pocketed the proceeds and did something remarkable. The next morning, Hoch bought a couple of web addresses and founded an e-commerce company.
In 2002, the idea was considered crazy, especially at the end of the "dot com bust." Most e-commerce companies were filing for bankruptcy instead of IPO's.
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